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Schedule and Events

Saturday, September 15, 2018


Registration and packet pick up will be offered on two dates: Friday, September 14 from 4:00-6:00 p.m. at the Erickson Boys and Girls Club (1331 Clinton Street, La Crosse) Saturday, September 15 from 5:00-8:00 p.m. at Maple Grove Venues (W4142 County Highway B, West Salem)

5:00 - 7:30 p.m. | Family Fesival

Load up the kids and drive on down to Maple Grove Venues for an afternoon of family fun with bounce houses, face painting, games and more.

7:30 p.m. | Deke's Dash Youth Races

FREE for all kids ages 3 and up!, youth will race through a glowing sprint path before the 5K fun kicks off.

8:00 p.m. | Run/Walk Begins

Ready. Set. GLOW! Starting at 8:00 p.m., all runners and walkers will take off through the cross country course filled with glowing lights under the stars. Let's make the night bright!

8:30 p.m. | After Glow Party

Following the race, join us for delicious food truck eats, live music by special guests Moniker and beverages to keep the night glowing!

9:00 p.m. | Screen on the Green

The family fun continues after the race! Grab your lawn chairs and blankets and join us for a big screen movie under the stars.

Glow Sponsors

Shooting Stars

Presenting Sponsor

Shooting Star Sponsor

Philanthropic Sponsor

Philanthropic Sponsor

Major Sponsors

Glow Concert Sponsor

Family Festival Sponsor

Deke's Dash

Mile Marker

Mile Marker

Event Sponsors

Cosmic Sponsor

Galactic Sponsor

Galactic Sponsor

Galactic Sponsor

Galactic Sponsor

Stellar Sponsor

Stellar Sponsor

Stellar Sponsor

Stellar Sponsor

Stellar Sponsor

Media Sponsor

Media Sponsor

About Glow

Learn why we Glow.


At an early age, Deke recognized the importance of providing a safe, fun and welcoming environment for local youth. It's no wonder that Deke chose a career with the Boys & Girls Clubs of Greater La Crosse, where he served as Director of Operations. Deke had a tremendous zest for life and dedication to helping the children of the Boys & Girls Club.


The Boys and Girls Clubs of Greater La Crosse turns no child away. For every $20 made by Glow in the Deke, the cost of one child's entire year of membership at the club is covered. And together with the Hope Lives Foundation, an annual scholarship of $1,000 is awarded to a local young adult whose life was affected by cancer.


Beginning in 2010, friends of Deke Kroll organized the first "Deke's Run". After the 2011 run, the Hope Lives Foundation became involved as the event producer. The Hope Lives Foundation changed the format to a glow in the dark run/walk and added other events, gradually growing participation.Glowers.

Did you have a great time last year? Let us know!

Photos. Stories. Crazy costumes. We want to hear it all! Leading up to the event, we'll be posting contests and giveaways on our Facebook page. Connect with us to keep up on all the latest news and updates.

Get In Touch

We're just a click, call or visit away.
Hit us up with any questions you might have!


P.O. Box 65
La Crosse, WI 54602


Nicole Brei
P : (608) 784-3783